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This is the largest Dalmatian island and the third largest island in the Adriatic. With Vidova gora peak reaching 778 metres above sea level, Brač is also the highest of the islands.
If you were to look at the island from a birds-eye view, or as photographed in any guide book, you would recognise Brač by its trademark – the pebble beach Zlatni Rat in Bol. This is one of the most beautiful beaches in the world and the largest coastal attraction on the whole Adriatic. Bol is the island’s oldest coastal settlement and a well-known seaside resort. It is located on the south side of the island, where there are several well-managed campsites, allowing all campers to discover why this particular place has won so many tourist accolades and plaudits.

In addition to the flourishing tourism of Bol and Zlatni rat, there are also favourable winds for lovers of windsurfing.
In the distant past, Brač stone was more famous than Bol’s golden pebbles. This stone is embedded not only in stone houses on the island, but also in the White House in Washington and Diocletian’s Palace in Split. The quarries from which this building material was excavated are located in the vicinity of Pučišća on the northern part of the island. New generations of stonemasons are educated in the Stone-masons’ school in Pučišća. The northern coast of the island is well-known for Lovrenčina bay, and the area between Postira and Pučišća with another large sandy beach. There are also some valuable archaeological sites.

Amongst other specific tourist attractions on the island, the Dragon Cave, near the towns of Bol and Murvica, stands out. This cave was used as a home and as place of worship by Glagolitic priests in the 15th century, who decorated it with mystical sculptures. Brač is well-known for its plavac wine, cheese, and lamb specialities.